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PR Consultant, Bidemi Zakariyau Akande is the founder and CEO of LSF PR, a corporate corporate communications and consumer brands focused PR agency based in Lagos, Nigeria. Under her leadership, LSF PR has been listed as the 10th Most Creative PR agency in the world by the Holmes Report (now Provoke Media). Her agency has won a number of SABRE (Africa & EMEA) Awards – the world’s biggest PR awards programme, dedicated to benchmarking the best PR work across the globe. In 2018 She was listed by Forbes Africa’s as one of innovators and game changers in business.

Dear Bidemi,

Everything is going to be OK. Take every single day as it comes. It will be much easier for you to navigate life if you take every single day as it comes, as opposed to thinking that your life is over because of the situation you’re in.

Be resilient and understand that you have a purpose in life. You don’t have to be dependent on anyone. Your life is in control of your own hands.

Be a bit more vulnerable.

Learn to ask for help.

The world is your oyster and you’re going to do great and impactful things.

Bidemi Zakariyau

 
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